Last Updated: 01/04/2025

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Opority ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or interact with us. By using our website or services, you consent to the practices described in this policy.

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1. Information We Collect

We may collect the following types of information:

a. Personal Information:

• Name, email address, phone number, and business details when you contact us or use our services.

• Payment and billing information when you purchase our services.

b. Non-Personal Information:

• Browser type, IP address, device information, and website usage analytics.

• We use Google Analytics and Microsoft Clarity to track user clicks, interactions, and website behavior.

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2. How We Use Your Information

We use your information for the following purposes:

• To provide and improve our services.

• To communicate with you regarding inquiries, service updates, and promotions.

• To process payments and manage customer accounts.

• To analyze website performance and enhance user experience.

• To comply with legal obligations.

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3. Data Retention

• Data collected through Google Analytics and Microsoft Clarity is retained indefinitely.

• Other collected data, such as contact details and service usage, is retained for one year before being deleted.

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4. How We Share Your Information

We do not sell your personal information. However, we may share it with:

• Our internal team members when necessary, though access is primarily restricted to the CEO.

• Legal authorities if required by law or to protect our rights.

• Third parties in the event of a business transfer, such as a merger or acquisition.

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5. Data Security

We implement security measures to protect your personal information, including secure passwords to prevent unauthorized access. However, no data transmission over the internet is entirely secure, and we cannot guarantee absolute security.

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6. Your Rights and Compliance

Opority operates under UK GDPR regulations, giving you the right to:

• Access, correct, or delete your personal information.

• Opt-out of marketing communications.

• Restrict or object to data processing in certain circumstances.

To exercise your rights, contact us at arnold@opority.com.

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7. Cookies and Tracking Technologies

We do not collect cookies and therefore do not have a cookie consent pop-up. However, we use Google Analytics and Microsoft Clarity to track user interactions for website performance improvement.

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8. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Any changes will be posted on this page with an updated effective date.

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9. Contact Us

If you have any questions about this Privacy Policy, please contact us at: arnold@opority.com